Beyond the Castle

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One More Disney Day

January 21st, 2012

Hello everyone and welcome to another edition of Beyond the Castle. Today I will give you my commentary on the recent promotion announced by Disney. On New Year’s Eve, Disney announced that they will be starting a promotion called One More Disney Day. Due to the fact that this year is a leap year, on February 29th, guests who visit the Magic Kingdom on that day will be able to do so for a full 24 hours. In that regard, I feel that this promotion is a good idea. I think it would be good to be able to look at the castle while the sun is coming up. That might be a once-in-a-lifetime opportunity to see that. Plus, just that scene would be breathtaking to see. Disney World and Disneyland may never give their guests this opportunity again. Also on New Year’s Eve, Disney announced that if you book a stay at either Disney World or Disneyland and you plan on staying there on February 29th, you will receive one more day added on to your stay for free. I feel this feature is nice if you are debating whether to stay in Disney World or Disneyland for six days or for seven days. Due to this promotion, you can stay a seventh day and it will be free of charge. I feel that these are the positives of this promotion. However, with any situation, there are also negatives. My feeling on the negative side is what will Disney do after February 29th? When Disney offered promotions in the past, they offered it for the entire year. For example, we Disney introduced that you could get into the parks on your birthday for free in 2009, they offered that all year round. With this year’s promotion, they are only offering something to their guests for one day and that’s it. My prediction is that once March 1st rolls around, they will come out with another promotion. I almost feel that they have to do that in order to keep the guests coming back. What are your thoughts regarding the one more Disney day promotion? Do you like the idea that they are offering? Please post your comments below and let the world know what you think. Next time on Beyond the Castle, we will be going back to the food theme as we will be taking a look at Chef Mickey’s located at the Contemporary Resort. For now though, as always, have a magical day!

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